South Sudan – the African country producing fashion’s favourite models

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South Sudan – the African country producing fashion’s favourite models

2025-06-07 10:08:38

Wedaeli Chibelushi

BBC News

Getty Images is a close image of AROP AKOL in a red -feathered red group in The Ashish Show during the London Fashion Week in February 2025. Her hair is decorated with plastic alphabet.Gety pictures

AROP Akol has been traveling around the fashion world over the past three years

He wears makeup -free clothes, wearing elegant but elegant clothes, flowing braids, and a makeup -free face, similar to your model model outside the service.

The sofa was sank in the offices of its agency in the United Kingdom, First Management, and the details of the prosperous profession that saw its walking corridors for luxury brands in London and Paris.

“I have been watching costumes on the Internet since I was a child at the age of 11”, as I told Akol, in the early twenties, BBC.

In the past three years, it has been broadcast all over the world during its presentation, and even shares a listed with Naomi Campbell in a white show.

Traveling to work can be alone, but Akol is constantly colliding with models from her lush south of Sudan, but it is turbulent.

“The people of South Sudan have become known for their beauty,” says Akol, who suffers from high cheek bones, dark skin, and dark skin with a length of 5 feet and 10 inches.

Dust through a fashion magazine or scanning footage to display the runway and you will see a domestic point – models born and education in southern Sudan, or those in the large diaspora in the country, are everywhere.

It ranges from ascending and nationalities, such as Akol, to fashion models such as Anok Yai, Adut Akech and Alek Wek.

After being explored in a car park in London in 1995, Wek was one of the first southern Sudanese models to find global success. It has since appeared on many of the covers of Vogue and saw the likes of Dior and Louis Vuitton.

Getty Images for the Business of Fashion Naomi Campbe embraces Adut Atech and Anok YAI while taking a photo during the Spring/Summer 2020 Fashion Week at the De Ville Hotel in Paris, France - September 2019.Getty Images for fashion works

Adut Atech (left) and Anok Yai (right) join

The popularity of southern Sudanese models does not appear any signs of decline – the leading Platform Plateform company collects an annual menu of the best 50 “future stars” in modeling and in its latest choice, one in five models with a heritage of southern Sudanese.

Elsewhere, Vogue appeared four south of Sudanese models In her article on “11 young models appointed to storm the platform in 2025”.

“Expect what the model should be – most Sudanese models in southern Sudanese,” says Dawson Ding, who runs the fashion week in southern Sudan in the country’s capital, with his former colleague, Treesha Nyakak.

“They have perfect dark skin. They have melanin. They have a height.”

“Of course it is beautiful … beautiful skin, height,” says Lucia Janeosova, a cast agent in the first model management model.

However, she says she is completely not sure why fashion brands were searched by southern Sudanese models on other nationalities.

“I cannot tell you because there are many beautiful girls as well and they are from Mozambique, Nigeria or different countries, right?” Mrs. Janosova adds.

Accor Joy, a southern Sudanese model who worked with designers like Givenchy and Armani, has a theory.

She believes that southern Sudanese models are required not only for their material beauty, but for her “flexibility” also.

Goi was born in Juba, but as a child who moved to neighboring Uganda, such as ecliple and hundreds of thousands of other southern Sudan.

Many fled in the years 2011, when South Sudan became independent of Sudan.

There were great hopes for the latest country in the world, but just two years later a civil war broke out, as 400,000 people were killed and 2.5 million fled their homes for places like Uganda.

Although the civil war ended after five years, additional waves of violence, natural disasters and poverty mean that people are still leaving.

Recently, the fighting between the government and the opposition forces has escalated – which sparked Fears that the country will return to the civil war.

After leaving the South Sudan wearing the war to Uganda, it was the “biggest dream” in Goi was to become a model.

Getty Images Art Akol, which wears a dark green jacket, gets colorful makeup by a makeup artist behind the scenes at the IBIZA collection exhibition during the London Fashion Week-February 2025.Gety pictures

When the AROP AKOL was first explored in 2019, she says she felt exploited, and fee models are expected

Imagination became a reality in the past year only, when it was explored by the agents via Facebook. In her first job, I walked to the Italian fashion giant Roberto Cavalli.

“I was very excited and ready for my first season … I was really tense and afraid, but I said to myself:” I can make it ” – because it was a dream,” says Goi, I spoke to the BBC of Milan, after I got out of the last minute job.

But some Sudanese models in southern Sudanese had more loud trips.

Investigation by the British newspaper The Times I found that two refugees living in a camp in Kenya were only transferred to Europe to be told that they were suffering from malnutrition on orbit.

After completing the modeling functions, many others were informed that they owe their agencies to thousands of euros – where some contracts determine that visas and air flights must be paid, and the models are usually in earning money.

Akol says she has faced a similar case. When it was explored in 2019, the agency concerned asked her to outperform many of the fees – the fees that you know now are that agencies do not usually request.

“I was asked for money to register, and money for that, for that. I couldn’t manage all of this. I am struggling, my family is struggling, so I can’t manage all of this,” she says.

Mogz_Pics models wear beige dresses walking in one file during the South Sudan Fashion Week.Mogz_Pics

Its co -founder says that the models that were on the platform at the Fashion Week in South Sudan have continued to obtain international jobs

Three years later, while she was in Uganda, she was eventually explored by a more well -known agency.

Deng, who helps southern Sudanese models emerging in the production of a portfolio, tells BBC that some have complained that they would receive their salaries in exchange for jobs in clothes, instead of money.

Many models also face another challenge – their family depicting their career.

“They do not want it and do not want it now,” says Akol, who now lives in London.

“But we are [models] I managed to go out and say: “We [a] A young country. We need to go there and meet people. We need to do things that anyone else does. “

Deng says that those who live in urban areas have become more open, but some are similar to some models from South Sudan modeling of prostitution.

He says that parents are wondering about the entire concept – and they wonder why their daughters will “walk in front of people.”

Deng remembers a young woman who was helping her to fly in her first international job. Not satisfied with the fact that she will start, the woman’s family followed her to the airport and prevented her from entering the plane.

Getty Images Alek Wek in a red dress smiling at the camera during the 2024 Fashion Awards ceremony after a party by Pandora in Royal Albert Hall in London, UK - December 2024Gety pictures
Getty Images for Victoria's Secret Anok YAI puts, wearing a Lassi summit, earrings and wings attached to its back.Getty Images for Victoria’s Secret

Aleck Week, who spread for the first time in a car park in London in 1995, was one of the first southern Sudanese models to find global success

Model Anuk Yay was born in Egypt after her family fled from South Sudan

But Deng says, the woman’s relatives came in the end, and she has since been designed for a higher underwear brand.

“This girl is actually the family’s breadwinner. She takes all her brothers to school and no one talks about it as a bad thing.”

It is “proud” to see this model – and others from South Sudan – on the global stage and although the industry is taking place through directions, DENG does not believe that southern Sudanese models will go out of fashion.

Goi agrees, saying that there is a “increasing demand for diversity” in fashion.

Akol also believes that South Sudan is here to stay, saying: “Alec Wiki was doing it before my birth and still doing it now.

“South Sudanese models will take a long way.”

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