Boeing is improving. Can CEO Kelly Ortberg keep it up?

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Boeing is improving. Can CEO Kelly Ortberg keep it up?

2025-07-27 12:00:01

FAA President Steve Dixon flies Boeing 737 Max, from Boeing Field on September 30, 2020 in Seattle, Washington.

Mike Siege Gety pictures

After rotating from the crisis to the crisis over the past seven years, Boeing He settles under the CEO Kelly Ordbergcommand.

Ortberg, a long -term spacecraft official and the manufacturer engineer It spread from retirement To repair the company added to problems last year, this week was appointed to determine the importance progress Since he took his head a year ago. Boeing reports are quarterly results and given on Tuesday.

To date, investors admire what they were seeing. The shares of the company increased by more than 30 % so far this year.

The Wall Street analysts expect that the aircraft manufacturing company will make half its losses in the second quarter of a A year ago When reports. Ortberg told the investors in May that the manufacturer expects this Criticism generation In the second half of the year. The production of aircraft in Boeing, and Delivery aircraft Just hit the highest level in 18 months.

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Boeing share price.

It is a transformation of Boeing, who Consecutive leaders Detailed targets on aircraft delivery schedules, certificates, financial goals and cultural changes that thwarted investors and customers alike, while the Airbus competitor has advanced forward.

“The general agreement is that culture changes after decades of the knife wounds that bind it self.

Analysts expect the company to publish its first annual profit since 2018 in the next year.

“When I got the job, I was not anywhere close to optimism like today,” said Douglas Harding, the chief analyst for space and defense in Bernstein.

Kelly Ordrag is speaking at the fourteenth annual airline summit in the Chamber of Commerce in the center of Washington, DC

Chris Tripplaar | SIPPL SIPA USA | AP

Ortberg’s work has already been cut off, but the challenges have multiplied when he arrived.

Ortberg also announced the hemorrhoids Huge cost discountsIncluding disposal 10 % of the company. Mechanics who make most of its planes continued He hits For seven weeks until the company and the new labor union signed The business deal. Ortberg also supervised more than $ 20 billion Raise the capital Last fall, the head of the defense unit was replaced and sold Jeppeesen business mobility.

Ortberg bought a house in the Seattle area, where Boeing is making most of its aircraft, shortly after taking over the mission last Augustand His presence was positive, as space analysts said.

“It appears,” Apollia said. “You appear, you are talking to people.”

Boeing refused Ortberg to make an interview.

Another transformation

Boeing Pavilion at the Paris Air Show in Paris, France, on Wednesday, June 18, 2025.

Nathan Lane Bloomberg Gety pictures

Boeing leaders were hoping for The year of transformation In 2024, but five days, dawn From the Boeing 737 a maximum of 9 as a maximum of a maximum of a maximum, when it climbed from Portland. the Almost Catastrophe Boeing brought slow production and renewed auditing in federal aviation management and billions of cash.

The main screws were left outside the plane before delivery Alaska Airlines. This was the latest in a series of quality problems in Boeing, as other domain defects required a long time.

Boeing was already reeling from two deadly Max incidents in 2018 and 2019, which received the reputation of the largest source in America. The company arrived in May deal With the Ministry of Justice to avoid the claim caused by a battle due to the previous criminal conspiracy charge linked to collision. The victims’ family members criticized the deal when it was announced.

For years, executive managers at Top Boeing Airline’s customers complained about the manufacturer and its leadership while they were struggling to delay. The CEO of Ryanair Michael O’Leari told investors in May 2022 that the administration needs to “restart or run the ass.

Last week, O’Leary had a different tune.

“I am still true Kelly Ordrag, [and Boeing Commercial Airplane unit CEO] He said in one of the profit calls: “I mean, there is no doubt that the quality of what is produced is that the genes in Whitchta and the plane in Seattle have improved significantly.”

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United Airways CEO Scott Kirby doubted Boeing 737 Max 10 after the doors predicting in January 2024, when the carrier prepared this plane in its fleet plan. The plane is still not approved, but Kirby has said that Boeing was more able to predict aircraft shipments.

However, the delays for Max 10, the largest MAX family, and the MAX 7 approved yet, the smallest, are a headache for customers, especially since possessing a very few seats or many seats on a trip that can determine the profitability of airlines.

“They are working in the right problems. The consistency of deliveries is much better,” Southern West Airways CEO Bob Jordan He said in an interview last month. “But there is no update to the maximum 7. We assume that we do not run it in 2026.”

Not outside the forest

The fuselage is awaiting the aircraft associated with the production facility 737 MAX in Boeing the shipment at the Spirit Aerosystems headquarters in Wchita, Kansas, the United States on December 10, 2024.

Nick Oxford Reuters

Boeing still has a lot to fix it.

FAA Boeing production In 38 maximum per month, a rate reached. To go beyond this, to the goal of 42, Boeing will need the grace of FAA.

Ordberg said this year that the company settles to overcome this rate. Manufacturers are salaries when the planes are delivered, so the higher production is the key.

“I think they will get these discussions soon,” said Harring. It is 47 [a month] I think it is a difficult break. “

He added that Boeing has a lot of stock on hand to help increase production.

The defense unit also suffered. Defense Unit includes programs such as the CC-46 tanker program Air Force is oneWhich acquired President Donald Trump’s anger. Trump, frustrated by delaying the two new planes aimed at serving the president, turned into a user Qatari Boeing 747 It is likely to be used as a presidential plane, although the informed say the plane used may require months of rehabilitation.

Ortberg replaced the head of that unit last fall.

“They are not completely out of the forest,” Harared said.

Some industry members said that Boeing and Orberg needed to start thinking about a new plane. The 737 best -selling appeared for the first time in 1967, and the company was looking at medium -sized birds before drawing attention to another place.

“Indeed, there was a reflection of” Read my lips, no new plane. “Apollavia said:” I would like to see this accelerating. “He’s the man to achieve this.”

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