7-Eleven plans Japanese-style makeover with fresh foods across US stores

American 7 American standards may seem more similar to its Japanese counterparts-with new meals and preferred materials for worship that have attracted tourists long ago Tokyo stores.

Seven & I Holdings, the parent company of 7-Eleven, plans for a major upgrade to American stores, adding higher quality Prepared foods, Like the beloved egg salad sandwich in Japan.

The company told Fox News Digital in a statement. “In Japan, fresh foods account for more than 30 % of total sales,” she said, noting that the strategy helps its stores attract revenues about 30 % per day more than competitors.

The best gas stations restaurants challenge food agreements with fresh burgers and rural pork

The company weighs more than $ 13 billion in international investments over the next few years, and most of them are allocated to promotions and suppliers networks to bring prepared meals to nearly 13,000 stores in North America.

It also plans to double the American store openings from 125 to more than 250 a year, adding 1300 in the next five years.

In Japan, 7-Eleven provides high-quality food. (Noriko Hayashi/Bloomberg via Getty Images)

“There are great growth potential, but to achieve this completely, we must enhance our organizational capabilities and actively work on these initiatives,” said Seven & I.

7-EEVENS in Japan-nearly 22,000 country-famous for everything Cheap meals For invoice services. By comparison, the United States has about 9,500 total stores.

The 15 best fuel stations in America, according to online reviews

One of the most important expected offers in this country is an egg salad sandwich, made of fine milk bread.

Texas -based team is already working with Japanese suppliers to repeat the recipe, CEO Stephen Dakus, who took over in May, The New York Times was told.

The uproar has fueled a wave of Food lovers tourism connected.

Stephen Dakus has become the president and CEO of Seven & I Holdings Co. In May 2025. (KIYOSHI OTA/Bloomberg via Getty Images)

“She flew 14 hours to Japan just for the experience of 7-Eleven,” said Washington’s influential McCokini DC McCokini.

The Cuban man admires the Costo food options and the American abundance

She stores egg salad and another fans, strawberries and sandwich cream. She was also asking other hot sellers such as Onigiri – a kind of fill -stuffed rice ball like Tuna and wrapped with seaweed – A huge collection of fresh fruit.

“At very reasonable prices,” Mokini said.

During a visit in July to Tokyo, the Los Angeles and Marshall Summer acquired a lot of the same, as well Ice coffee breakthrough.

From egg salad to strawberry and cream, tourists and tiktokers chant around Japan 7-Eleven. (Noriko Hayashi/Bloomberg via Getty Images)

“7-Eleven in the United States has never been able to” Marshall suspended a Tiktok video That got more than a million views.

The singer Sabrina Carptter went to a Japanese store while he was touring in 2023 and received more than 600,000 likes in a video on this topic. “I wanted to do 7-Eldven Japan since the day I was born,” she said jokingly in her video.

“The fuel station” is unusual and “hidden in sight,” says Top Chef.

The madness raised a 5,000 % increase in Google looking for “7/11 Japan” during the summer, according to Fast company, Some travel companies are now offering indicative store visits.

Despite the tinnitus, the US market can be strict. For decades, 7-Eleven has been linked with soft drinks, Snacks Hot dogs.

Summer Marshall Fruit and ingredients Pick up to make a Japanese Viral Coffee Coffee. (Summer Marshall/@summer.Marshall)

The competitors have tried and failed. Familymart closed its American stores in 2015 after struggling to attract customers beyond the food station.

Dacus faces pressure to demonstrate that the strategy will work. Seven & I recently rejected a $ 47 billion in acquisition of its Canadian competitor Couche-Tard.

Click here to register in our lifestyle newsletter

Besides food promotions, the company plans to expand the 7Now delivery application.

Cultural differences also play a role. In Japan, kitchens and small apartments pay people to stores several times a day. Repeated delivery operations – often two or three times a day – keep the shelves full New meals, Logistical model is not yet record in the United States

Darssi Macoini admires the ability to withstand the costs of 7-Eleven. (Darcy Makini/@Darcymcquenyy)

“There are great growth potential, but to achieve this completely, we must enhance our organizational capabilities and actively work on these initiatives,” said Seven & I.

Jeff Linard, Vice President of the Media and Strategic Communications at the National Academic Association (NACS), said that the demand is strong within the store of 650 billion dollars, and the profit margin is much higher than the preparation Food and drinks From fuel.

More Fox News Lifestyle

“The average driver fills once a week, but he eats three times a day,” Linard told Fox News Digital.

He said cultural trends also help. “There is already an appetite for Asian culture, from music to advanced performances,” he said.

The stores in Japan are stored with fresh lunch, fruits and sweets. (Noriko Hayashi/Bloomberg via Getty Images)

Over the past twenty years, food services sales have increased by more than 11.9 % in 2004 to 27.7 % in 2024, according to NACS.

Linard said the transformation had changed the general perception.

Click here to get the Fox News app

“In” National Lampoon’s holidays “from 1983, Clark Grescolold laughed, saying:” I am very hungry, I can eat a sandwich from a gas station. “Today, this joke will not land because the stores have become destinations for sandwiches and meals.”